Sujit Kispotta is a seasoned marketing and business leader with 23+ years of experience in brand building, channel development and large-scale go-to-market execution across metals, manufacturing, infrastructure and B2B/B2C markets. He has successfully launched and scaled three national brands — Vedanta XEGA, Tata Tiscon and Jindal Panther — in highly commoditized and competitive categories, building distribution networks, brand recall and market share from the ground up.

Sujit has led marketing, strategy and channel operations for organizations such as Jindal Steel & Power, Electrosteel Steels and Tata Steel, and has driven national retail rollouts, loyalty programs, dealer ecosystems and media strategy. His work has contributed to multiple brand recognitions including ASSOCHAM’s Emerging Brand of the Year and Asia’s Most Promising Brand.

As Founder Partner at Clickbizsolutions, Sujit now advises organizations on growth strategy, marketing architecture, distribution expansion and performance-driven brand building — combining commercial acumen, controls and compliance discipline with real execution experience.

Focus Areas with Fractional Edge

• Fractional CMO — brand strategy, category positioning & GTM
• Distribution & channel architecture for emerging and growth businesses
• Marketing operations, media strategy & performance tracking
• Founder advisory on growth, pricing, and market expansion